Writing a KNOCKOUT Query Letter

A query letter is one or two pages written in the format of a formal business letter. It should be brief, and it should pique the interest of any publishing executive who reads it.

After all, if you can't sell a single individual on the merits of your book, why should a publishing house believe you can sell to an audience of thousands or millions? If you want some inside secrets to crafting a perfect, attention-grabbing query letter, then you've come to the right place.


The Right Approach
Point #1: Approach The Right Publisher: This seems obvious, but you wouldn't believe the number of writers who make this mistake. Be certain that the publisher you choose to contact is in the business of publishing your genre. If you write fantasy novels, then don't send a query letter to the editor of a computer manual publisher. It will be thrown in the trash without a second look. The best way to find the right publisher is to find books similar to your own and open them. Who is the publisher of each book? Does one particular publisher's name keep turning up? If so, that's the one you want to contact.

The Right Editor

Point #2: Selling To The Right Person: Never mail a query letter addressed to "Editor" or "To Whom It May Concern". Such a letter is destined for the "slush pile," and eventually, the trashcan. Once you've identified your ideal publisher, consult a book such as the latest edition of Jeff Herman's Writer's Guide to Book Editors, Publishers, and Literary Agents (most libraries or large bookstores will have it). The book will provide a page or two of information on the publisher in question, including the name and contact information of the person to whom all queries should be directed. Usually, this is an executive or managing editor. Address the query letter to that specific person and make sure to use the correct gender and spelling when using their name.

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It’s Good To Be A New Writer: Breaking The Myth That Experience Is Everything

There’s a rumor out there in the publishing world that an editor won’t even look at the work of a new writer.

It might be true for certain types of writing, but after interviewing hundreds of editors, I’ve found that most are more open to new writers than you might think. And there are a few major benefits to being a new writer too. So before you spend too much time trying to work out how you can appear to be a published professional writer when you’re not, consider taking advantage of your current position as a newcomer.

What are the advantages?

Here are four positive points of being a new writer that will help you get work - and they all come direct from editors.

1. It’s Easier to Impress Editor says… “I really don’t mind new writers at all. If you’re new and act professionally, I’m usually willing to give you a go. I’d suggest that new writers just be honest about who they are. If I get a fairly good article by a new writer, I’ll be impressed. To me, that’s my chance to discover new talent. That’s when I’ll contact the writer and try to help them. If I get a fairly good article by a new writer pretending to be an experienced writer, I will probably just issue a standard rejection.” -Evelyn, Magazine Editor If you claim to be a professional and experienced writer, an editor is likely to expect a lot. That means it will take a lot to really impress them. Even a good article might not be enough to get their attention. But if you tell the truth and admit that you’re a new writer, it takes a lot less to impress. A new writer with a professional approach is something special – just sending a professional quality submission might even be enough to impress.

2. There’s Room to Grow Editor says… “When I get a good article from a new writer, I’m always very happy. Why? Because new writers with the right skills and attitude are wonderful for our magazine. They can be shaped to suit our style, they listen to instructions, they usually have a positive attitude. That’s the kind of writer I like to take on and mentor.” –Stephanie, Magazine Editor If an editor knows that you’re a new writer, you’re giving them the chance to spot new talent. If you’re new and right for their publication, you might be taken in and mentored until you suit their style. The same isn’t likely to happen if the editor thinks that you’re experienced. Instead of looking at your work and thinking that it shows potential, they’ll be assuming it’s the best that you can do.

3. Anything Else, And You Risk Losing Their Interest Editor says… “I would tell writers to be careful if they’re going to exaggerate. I know everyone does it on resumes. But if someone claims to have been a writer for twenty years and is pitching my low-paying mag, I’m going to wonder two things. First, I’m going to wonder if they’re lying. Second, I’m going to wonder why they’re not working for a higher paying magazine if they really have that much experience. If they’re not lying, then I have to assume that they’re just a bad writer. Either way, it doesn’t look good for them.” - Danielle, Magazine Editor If you’re a new writer, you need to be targeting the right kinds of markets. And if you are targeting small markets, claiming years of experience is only going to make editors suspicious.

4. Attitude Matters Editor says… “It’s simple. Many seasoned writers pitching me have a bit of an attitude, a hint of suspicion, and often a streak of boredom. Fresh writers pitching me tend to have nothing but positive energy and enthusiasm. I’ll take the enthusiastic writer, please.” –Sam, Editor

If you can’t go in with experience, go in with enthusiasm. That might be the big advantage that gets you the job.

About the Author: Shelley Ann Wake is the editor of 30 Clips in 30 Days: A Crash Course in Getting Published. This practical guide has successfully launched hundreds of freelance writing careers in record time. Link: http://www.writingstuff.com/books1.html